But now, New York State is suing the "Coalition Against Breast Cancer," a Long Island, NY-based charity that has raised $9 million in recent years according to the lawsuit.
New York's Attorney General claims nearly every one of those $9 million went to pay insiders, with the tiniest percent of money going to research and mammograms.
The AG is asking the courts to shut the charity down.
But savvy donors would have avoided this charity long ago.
Both the Better Business Bureau and Charity Navigator rate charities. Both have issued advisories about this group, for failing to disclose how its money is used.
Last year, Think Before You Pink took on General Mills in regards to one of its products. Yoplait had been running a pink-lid initiative and was raising money for the fight against breast cancer; but Yoplait was being made with the hormone rBGH.
That hormone, the group noted, is suspected of increasing a person’s risk of breast cancer.
Think Before You Pink launched an online campaign asking General Mills to “put a lid” on the hormone’s use.
General Mills responded and announced they were going rBGH-free.
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